Breakfast for Learning

We came up with an awareness campaign for a charity that works to ensure kids start the school day off right. The idea was to encourage shoppers to “make their donation part of a complete breakfast”, and for one day, have a portion of apple sales donated to the cause. Turns out, there are a lot of restrictions on grocery store ads but it was fun developing the concept.

Apple Stickers

Cereal Aisle

Conveyor Belt